Messe Frankfurt has revealed details of its upcoming international consumer goods fairs, which incorporates the now-defunct Paperworld.
Messe Frankfurt axed Paperworld as a standalone event in February this year due to what it described as the blurring of the office and the home as places of work. It now forms part of the organiser’s Ambiente, Christmasworld and Creativeworld events that will take place in tandem from 3-7 February 2023 in Frankfurt, Germany.
Catering to former Paperworld clientele, Ambiente Living, Giving and Working integrates the paper, office supplies and stationery assortments. The Working area in Hall 3.1 will offer furnishing design and modern solutions for offices and workrooms, co-working spaces and working from home. It will feature the Future of Work programme, where visitors will experience what the world of work will look like in the future and which products will take centre stage. This is also where the Future of Work Academy is located, with lectures on all aspects of new work.
The office products area will be in Hall 4.2, the new home for international suppliers of office equipment, supplies and technology, as will the stationery section.
Visitors to the trade show will find the Remanexpo product segment in the Congress Center with remanufactured printer consumables and components, printer hardware and software, and environmental and waste management products. It will also host the Remanexpo Academy featuring top speakers.
According to Mess Frankfurt, there are 4,700 exhibitors from 80 countries expected across the three fairs, 85% from abroad.
“Opening up new perspectives and opportunities is our greatest concern in our role as an active business promoter and reliable partner of the global consumer goods industry. We have understood that we need to radically rethink and change our trade fair formats. That’s why we are creating a new, physical trade fair experience, with three leading trade fairs at one time, covering all the key meta-topics and trends that specifically move manufacturers and retailers forward,” noted Messe Frankfurt VP Consumer Goods Fairs Julia Uherek.