Floor protection manufacturer Floortex has appointed Highlands as its official sales partner in the UK.
The agreement will expand Floortex’s reach across B2B and e-commerce channels, and is set to provide UK distributors with added sales support and new growth opportunities.
Highlands already works with Floortex in the US market, and the UK appointment builds on that existing relationship. Janice Jenner, Head of B2B Sales for Highlands Europe, said the partnership would create “meaningful opportunities” for distributors.
Floortex Head of Sales Christina Williams added: “Highlands’ established reputation and market reach make it a strong partner as we continue to grow in the UK. Together, we’re well positioned to support customers and drive sustained sales performance.”
